1. Assess the basic needs of the community for information about the El Paso Public Library.
2. Identify methods to address the community’s various needs for information about the El Paso Public Library.
3. Develop a creative promotional campaign about the El Paso Public Library based on #1 and #2 above, to include (but not limited to):

• Printed materials (brochures, etc.)
• Media campaign
• Web site

This will be a class project, and all class members are expected to work together as a team to complete it. The team will submit the following for evaluation:

• Examples of all materials for the promotional campaign, including a layout of the web site. (15 points per class member)
• A written summary of the methods used to arrive at conclusions about #1-3 above. (15 points per class member)
• An oral presentation which involves all member of the team that explains the methods used and demonstrates the promotional campaign. (15 points per class member)
• Evidence of the role that each team member played in completion of the project (5 points per class member)